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cakes in the shapes of butterflies, decorated with palette knifed buttercream

"Making it up as you go" isn’t a cake design strategy - let’s change that.

Great design isn’t luck - it’s knowing the ‘why’ behind what works.

Cake Design Simplified is here to put an end to second-guessing your cake designs

You’ve got the technical skills down - you know how to get the right buttercream consistency, pipe your flowers, and work with fondant. But even though you’ve got those skills, something’s still not clicking. Your cakes might look good, but they just don’t feel right.

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Here’s the thing: knowing how to pipe or mix up smooth buttercream is only half the battle. If you don’t understand why certain design choices work, your cakes will always feel like something’s missing.

It's the difference between creating a cake that looks "good enough" and one that stands out as a piece of art. 

slab cake decorated with palette knife flowers and foliage
buttercream flowers on top of a love heart shaped cake

You could keep copying what you see on Instagram or spend endless hours watching tutorials, but that only takes you so far. You'll still be left wondering why your cakes don’t have that "wow" factor you're after... or why the design process still feels frustrating and doesn’t come naturally.

I’ve been there too. I focused so much on the technical details, always wondering why my cakes didn’t quite come together. It wasn’t until I understood the design principles - like colour, balance and composition - that things finally started clicking.

Because the truth is: if you don’t understand design, your cakes will always feel a little "off". 

What if cake design felt easy - and you finally

 understood the why behind what works?

What if

Because when you don’t understand why something works, creating a cake that looks and feels right - again and again - starts to feel more like luck than skill.

You can have the smoothest buttercream, the prettiest piping, and all the right tools...
But if you don’t know how to design a cake that makes sense - how to actually arrange those elements in a way that feels right -your cakes will always fall a little flat.


Cake Design Simplified is a collection of resources made for decorators who want more than just tutorials.

Think of it as going to art school...

but for cake!

It’s for cake artists who want to understand why good design works - so they can stop copying, start creating with confidence, and finally make cakes that feel like their own.
 

a showcase of some of the resources found inside the membership "cake design simplified" - videos and printables

You’ll learn how to arrange your cake designs with intention - no more guessing, just cakes that work every time.

The membership includes access to:

 

  • A complete resource library packed with everything you need to design with confidence.

  • Short, easy-to-follow videos that break down cake design in a way that’s simple and fun to learn.

  • Step-by-step demos, explanations, and activities that make learning new design skills feel like second nature.

  • Handy printables you can keep close by so you never have to guess what to do next.

  • A warm and welcoming community of cake decorators who are here to support you every step of the way.

Cake Design Simplified is for you if you're ready to build your design skills, stop second-guessing, and make confident cake design choices without spending hours on the details.

It’s the part of cake design most people overlook, but it’s the key to turning your cakes into works of art.
But if you’re expecting it to:
  • Teach you the basics of baking, frosting, or technical cake skills.

  • Show you how to achieve the perfect buttercream swirl (we’re focusing on design, not technique).

  • Provide step-by-step instructions for every single cake design (this is about teaching you the principles to design your own cakes).

  • Guarantee instant success without practice or effort.

  • Replace the need for your own creativity and personal touch (you’re the artist—this is about giving you the knowledge to make it shine).

Then you’re going to need to focus on those technical skills elsewhere.

Here's what my Cake Design Simplified members have to say!

Fiona

DO IT!! You will get so much out of the membership with the videos, the reference / cheat sheets that are available as well as the community within the Facebook group. Katelyn is an awesome teacher and is always willing to answer questions and clarify things AND she always has something positive and encouraging to say. I love how Katelyn is all about bringing other cakers up with positivity.

butterfly cakes decorated in palette knife buttercream patterns
One payment. Lifetime access.
Endless cake design confidence.

For just one payment of $97, you get lifetime access to everything in the membership - no hidden fees, no surprises, just all the cake design goodness you need,

whenever you need it.

 

Think about it: if you were to book me for in-person lessons, you’d be looking at hundreds of dollars - and that’s before you factor in the time away from your day. But with Cake Design Simplified, you’ll have access to all the design knowledge you need, at your own pace.

This isn’t your typical “how-to” cake decorating course. This is about learning design in a way that actually sticks - something most other courses don’t offer. Once you get this, you’ll see why it’s so different. And that knowledge will be with you for life.

No pressure, but the chance to learn this, in a way that truly clicks, might not always be available. If you’re serious about cake design, now’s the time to get started.

You deserve to feel confident in your cake designs.

Let’s take your cakes from “good” to “wow” with simple, game-changing design knowledge.

You're an artist -

treat yourself as one

cake decorator holding a cake decorated in buttercream flowers
a selection of screen shots to showcase some of the resources included in the cake design simplified membership
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